About
Séverine de Calan
Founder

For more than 20 years, Séverine has brought her enthusiasm, expertise and creativity to the world of event packaging, which she masters perfectly, from the client’s brief… to the final product.
After a classic post-bac course and a first experience in the Private Label industry, she joined the Qualipac Group and became passionate about this sector, which is constantly in motion, where everything has to be invented and where major challenges are yet to be met. Packaging and promotional objects became her favorite fields for the rest of her career. Thanks to decisive encounters in her various positions and the trust of demanding clients, she developed a unique expertise and a 360° vision of the business. She successfully created the ATS Beauty department within the ATS Group.
She puts her professional skills and personal qualities at the service of her clients: understanding and embracing the client’s project, knowing how to be realistic and convincing as to its feasibility, anticipating trends and materials, showing creativity and imagination, promoting an eco-responsible approach… these are all skills she has developed in recent years.
Strengthened by these convictions and endowed with a communicative energy, Séverine has finally launched her own brand entirely dedicated to custom packaging, high-end packaging and promotion by object: EXPERIENCE PACKAGING.
Her experience becomes yours…

Training, support, design and development
in the world of packaging, whatever its field of intervention
of intervention, EXPERIENCE PACKAGING carries these values on a daily basis:
Commitment
Listen to
Honesty and Transparency
Know-how
Sustainability





